Bridge

Web, app, and marketing design

Designed and iterated on a mobile-first universal app design, adaptable across iOS, Android, and web platforms. This strategic approach was in line with our mission to build and organize human connections, prioritizing accessibility and efficiency, which are crucial for our key user groups: Connectors and Networkers. By focusing on these roles, we ensured that our design facilitated fast-paced, effective networking, and meaningful interactions in a diverse digital landscape.

Universal app
iOS
Responsive design
Animation of a website icon expanding into different platforms (tablet, mobile) and orientations, and coming back together
Mockup of Bridge mobile app designs on phone screens, showing three different views
Mockup of Bridge desktop app design of a laptop screen
Mockup of Bridge desktop app design of a laptop screen
Examples of Bridge icons used in the app
Mockup of various confirmation and info screens from the Bridge app

Process

The design journey was deeply rooted in realizing the founders' vision, which meant revamping and standardizing existing design elements that previously lacked consistency and polish. This involved an ongoing overhaul of the design patterns and flows to align with Bridge's strategic direction. We dedicated significant efforts to simplify the complexities inherent in making email introductions. This not only enhanced the user experience, but aided the foundation for growth into a robust networking product.

Mobile mockup of a Bridge feature tour for 'Requests,' showing three views

Impact

The reimagined design for mobile led to the synchronization of 4 million contacts across 35 million networks, and a 20% conversion rate of users to members. Our continuous enhancements in the app and marketing website, driven by a blend of business goals, user feedback, and technical constraints, elevated usability and user experience.

Mockup of the 'Make an intro' view from the Bridge app on desktop and mobile
Mobile mockup of 'How an intro works' in the Bridge app
Mobile mockup of 'What happens next' in the Bridge app once an intro request is sent
Mockup of Figma file—zoomed out specifications for the 'how it works' and 'what's next' product feature
Thanks for your detailed design specs, Looms, and comms. Your work is key to Bridge's world-class UI/UX. Collaborating with you has been a masterclass in design.
Headshot of Angel Rodriguez, Bridge Senior Software Engineer
Angel Rodriguez
Bridge Senior Software Engineer
Mockup of a Bridge feature tour on desktop, showing five steps as modals
Mockup of Figma file—zoomed out specifications for the 'feature tour' product feature
Your work transforms our ideas into vivid, tangible realities. Thank you for making everything clearer and more vibrant.
Headshot of Connor Murphy, Bridge Founder and CEO
Connor Murphy
Bridge Founder & CEO
Mockup of speech bubbles containing various texts shared in the Bridge app
Mockup of speech bubbles containing various texts shared in the Bridge app
Mockup of speech bubbles containing various texts shared in the Bridge app
Mockup of marketing materials for the Bridge Chrome plugin
Mockup of open graph image for Bridge